Credit Union Resources, Inc. Renews Partnership with John M. Floyd & Associates

Contract extends endorsement of the JMFA Overdraft Privilege® program

Dallas (allCUnews) – Credit Union Resources, Inc., an affiliated company of the Texas Credit Union League (the League), has renewed an agreement with John M. Floyd & Associates (JMFA) of Baytown, Texas, to be the association’s preferred supplier for overdraft services.

JMFA OVERDRAFT PRIVILEGE® is an automated program that enables credit unions to increase their non-interest income by 50 to 300 percent and reduces the time credit union staff spends handling and processing NSF items. This allows them to devote more time to enhancing member service initiatives. In addition, the program provides credit union members with a cost-effective safety net that covers their transactions in the event they make a mistake on their account or face an unexpected financial emergency.

“In today’s challenging economic times, consumers have come to expect services from their financial institutions that provide stability and peace of mind,” says JMFA Chairman and CEO John M. Floyd.

Tom Hodge, Credit Union Resources’ senior vice president, explains that JMFA’s dedication to regulatory compliance along with its extensive experience of providing programs that enhance the performance and profitability of financial institutions are very beneficial to Texas credit unions.

According to Hodge, JMFA OVERDRAFT PRIVILEGE® is a cost-effective solution that helps credit union members avoid the embarrassment and added expense of paying merchant penalties for NSF checks during a critical time for consumers. He adds that it is a proven strategy that provides an avenue for Texas credit unions to increase their bottom line.

“We have partnered with JMFA since 2003 and know, first-hand that they are the ‘best in class’ when it comes to business partners,” notes Hodge. “From the very beginning, JMFA experts have guided our member credit unions through each step toward increasing their income and decreasing their expenses. It has been obvious throughout the relationship that they recognize the credit union philosophy and support it through the development and implementation of quality programs like JMFA OVERDRAFT PRIVILEGE®.

About Credit Union Resources, Inc.,

The for-profit service corporation of the Texas Credit Union League, Credit Union Resources, Inc. offers a wide variety of fee-based products and services, helping you gain greater efficiency and effectiveness in serving members. The Texas Credit Union League provides education and training, advocate activities-both political and legislative, regulatory/compliance assistance, asset/liability services, communication, research and public relationsfor Texas credit unions. . To learn more, please visit www.curesources.coop or call (800) 442-5762.

About JMFA:

With more than 30 years of experience in financial services consulting, JMFA is a profitability and performance improvement consulting firm, serving more than 2,000 financial institutions in all 50 states and Central America. As a direct result of its programs, JMFA has helped thousands of clients dramatically improve their performance and their bottom line. To learn more about JMFA, please visit www.JMFA.com or call (800) 809-2307.